DABLOCK INDEX · HEAD-TO-HEAD
CoinTracker vs Kraken: which is more visible in AI answers?
Answer. Kraken is more visible — 39.6% share of answer against 12.5% for CoinTracker, a gap of 27.1 points in the DABLOCK AI Visibility Index (2026-09-28). CoinTracker ranks #13, Kraken ranks #2 of 24 tracked brands.
Measured · panel of 16 prompts · methodology
Side by side
| Engine | CoinTracker | Kraken |
|---|---|---|
| ChatGPT | 12.5% | 43.8% |
| Perplexity | 12.5% | 31.2% |
| Gemini | 12.5% | 43.8% |
| Overall | 12.5% | 39.6% |
| Rank | #13 | #2 |
| Quadrant | Visibility gap | Visibility gap |
Visibility is not market share: it measures whether an engine names the brand when a buyer asks the category question, nothing more.