DABLOCK INDEX · BRAND PROFILE
Is Kraken visible in AI answers?
Answer. Kraken holds 37.4% share of answer and ranks #3 of 24 in the DABLOCK AI Visibility Index (2026-08-31). It is named in 7 of 16 on Perplexity (43.8%), 6 of 16 on Gemini (37.5%) and 5 of 16 on ChatGPT (31.2%). Category placement: Visibility gap.
Measured · 3 engines · how this is measured
Kraken by engine
| Engine | Share of answer | Prompts named in |
|---|---|---|
| ChatGPT | 31.2% | 5 of 16 |
| Perplexity | 43.8% | 7 of 16 |
| Gemini | 37.5% | 6 of 16 |
Engines disagree because they retrieve from different indexes. A brand strong on one engine and absent on another is normal — and is exactly what a single-engine check would miss.
Kraken over time
Across 4 measurements from 2026-08-10 to 2026-08-31, Kraken gained 1.9 points of answer share (35.5% → 37.4%).
| Measured | Share of answer |
|---|---|
| 2026-08-31 | 37.4% |
| 2026-08-26 | 39.6% |
| 2026-08-17 | 45.9% |
| 2026-08-10 | 35.5% |
Movement is what the engines returned, not something the brand told us
and not evidence that anything the brand did caused it. Full series:
/api/history.json ·
all measurements.
Where Kraken sits
Head-to-head
The prompts this is measured on
The panel is fixed between releases, so scores stay comparable release to release.
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Work at Kraken?
This profile was built from public measurement without asking anyone, so the facts around the number can be wrong — a renamed product, a misjudged category, a namesake mistaken for you. Claim this profile and correct them, free. Claiming changes the facts we hold; it does not change the score, the rank or the panel, and a verified profile is scored by identical code to an unverified one. What we do and do not sell →
Kraken in monitored sources
Recent coverage indexed from monitored sources. Press attention and AI visibility move independently — that contrast is the useful part.
- Nasdaq Invests $100M in Kraken Parent Company: Report
· bitcoinmag · infrastructure - Kraken and SoFi Link Crypto Trading To Banking Rails
· bitcoinmag · infrastructure - Kraken parent Payward partners with SoFi on stablecoin, 24/7 settlement
· cointelegraph · stablecoins - SoFi Links Banking Network and Stablecoin to Kraken in New Deal
· decrypt · stablecoins - SoFi, Kraken tie up as crypto and banking push into each other's turf
· coindesk · stablecoins - Hyperliquid in Talks With Kraken Parent to Bring Crypto Perps to US Traders
· decrypt · regulation - Solana Will Now Print Less SOL as Disinflation Vote Passes in Dramatic Fashion
· decrypt · infrastructure - Solana vote to double disinflation passes by a hair in dramatic finish
· coindesk · infrastructure